On that 5-to-9 with Talent Hack
Talent/Hack powers the platform of digital fitness professionals
Alexandra Bonetti is no stranger to fitness. As the founder of Bari Studio she built and sold a franchise frequented by the Tribeca crowd we can’t afford to brunch with. But what she learned running that business is that hiring is hard. Hiring great instructors, people with the know-how, charisma, and panache to rep your brand front of house is tough. And then, after you invest in training them, sometimes they quit.
Alexandra founded Talent / Hack because she was deeply frustrated by this problem, and in working with so many trainers she realized that the problem was two-way. Trainers run small businesses. They may work for multiple studio houses, and have a personal brand on the side. Managing schedules, bookings and invoicing is a full time job, after you’ve already helped someone else run a caloric deficit. And just because you kick someone’s butt for a living doesn’t mean the business should kick yours.
Talent/Hack aims to address this pain point by building a bespoke platform only for fitness. Sorry LinkedIn, but you’re like generic YMCA to Equinox at rush hour. Built as a stand alone destination for fitness professionals managing careers, not clients, Talent/Hack offers a suite of services for fitness talent management, hiring, as well as business organization, branding, and booking. And with Talent/Hack Spaces, they’ve begun to take over the logistics of digital course management and billing. It’s like MindBody finally took off the sweats, got off the couch, and put on that LBD.